The humanitarian imperative comes first.
We shall endeavor not to act as instruments of government foreign policy.
Political & Religious
Aid will not be used to further a particular political or religious standpoint.
The Culture & Custom
We shall respect culture and custom.
We shall attempt to build disaster response on local capacities.
Ways shall be found to involve programme beneficiaries in the management of relief aid.
Relief aid must strive to reduce future vulnerabilities to disaster as well as meeting basic needs.
We hold ourselves accountable to both those we seek to assist and those from whom we accept resources.
In our information, publicity and advertising activities, we shall recognize disaster victims as dignified human beings, not hopeless objects.
Aid is given regardless of the race, creed or nationality of the recipients and without adverse distinction of any kind. Aid priorities are calculated on the basis of need alone.
We live by Our Values